What do you fear about retirement?

Oct 31, 2008

Giving Away 430 Copies of The World's Best Retirement Book

Can you give me your best idea for giving away 430 copies of The World's Best Retirement Book?

This is an e-mail that I am sending to over 200 media people and retirement planning consultants:

    Hello :

    I would like your advice.

    How can I creatively give away 430 copies of my international bestseller How to Retire Happy, Wild, and Free ?

    This book has just reached the milestone of over 100,000 copies sold, is still selling well, and appears as the number 1 listing for retirement-related books if you type "retirement" into Amazon.com's search feature.

    The 430 copies that I want to donate are perfectly readable but slightly imperfect in appearance. In the words of my publisher Ten Speed Press, "These are just dinged up enough that we can’t sell them as new, or they have stickers (from stores) or some other issue. Some may be worse than others, some better."

    Do you know if anyone would like to receive these copies provided they pay for the shipping?

    The 430 copies could be given away at a retirement conference for executives or at a retirement seminar for employees.

    In case you haven't read the book, I have attached the partial E-book edition of How to Retire Happy, Wild, and Free (in PDF format).

    Let me know if you come up with a great idea.

    The person who provides me with the best solution wins a set of 6 of my books — in perfect condition.

    Please forward this message to anyone else who may be interested in contributing a great idea.

    Thanks and so long for now.

    Ernie Zelinski
    Author of the Bestseller How to Retire Happy, Wild, and Free
    (Over 100,000 copies sold and published in 7 foreign languages)
    and the International Bestseller The Joy of Not Working
    (Over 225,000 copies sold and published in 17 languages)

If you have a great idea either post it on this blog or send me an e-mail to success101coach@yahoo.com

Your idea will also qualify for the gift of 6 books.


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